// archives

Archive for October, 2008

‘President McCain’ viral update

According to an email from CNNBC, the makers of the Obama non-voter social nudging video, it has now been forwarded to 6.3 million people; their target is 10 million by election day.
Meanwhile, L1 PR student Stephen Johnson has created his own Obama video, editing down the ‘just words?’ speech made prior to the Wisconsin primary. L3 [...]

The end of the story – as we know it

Jeff Jarvis has an excellent piece in today’s Guardian in which he questions the ability of static media to handle complex stories. He begins:
In the crush of news around the financial crisis – and its ensuing overdose of commentary and confusion – it occurred to me that the basic building block of journalism, the article, [...]

President McCain… it’s Philip’s fault!

Some new opportunities: interested?

Three great new opportunities for journalists to get published or win some cash for your work.
Opportunity #1: New North East Entertainment Guide wants you (no, not them, you)
Whats On NE is a new website set up by the people who run the Chronicle and Journal in Newcastle. They are after a voluntary blogger and also [...]

InJournalism meeting today (Mon), 2pm

Just to let you all know there’s an Injournalism.co.uk meeting today.
Journalism newsroom, in the media centre
from 2pm
See you there.
Iraa, Jamie, Kris, Roya, Rupinder, Zoe
Posted by Alex Lockwood

Movers & Shakers huge success

Last night’s Movers & Shakers event at the Quayside Exchange–where Sunderland students got to mingle with the North East media’s finest–was a massive success. Big well done and thank you to Patrick Lavelle for organising the event.
A number of students walked away with offers of work experience, free gig tickets and the promise of publication [...]

Football banter sites

Some of the region’s newspapers have just set up new “banter sites” for Sunderland and Newcastle fans.
The sites include reports, news, analysis and give fans the chance to comment on the latest events.
They should be a useful resource for sports journalism students and provide another forum for fans to get stuff off their chests.  Let’s [...]

395 opportunity

If you are looking for a challenging and interesting client for your
non-commercial PR campaign in MAC395: Practical Project, why not think
about carrying out a real life piece of work for a school. It could be a
special needs school, an old primary wanting to revamp its image or a
big comprehensive wanting to compete with a nearby [...]

mySociety is five: journalists should celebrate (and use it)

Journalism.co.uk is celebrating the 5th birthday of mySociety.org by talking to one of its originators, Francis Irving, and asking the question: How can journalists make use of mySociety’s sites? This is his answer:
Many journalists already use our sites, both nationally and locally.
We have numerous email alerts on all our sites, that send you custom information [...]

Don’t miss Movers & Shakers – this Thursday

JOURNALISM and PR students have the opportunity to find out what it’s really like to work in the media and PR industries – and to build up their contact list at the same time.
Our third “Movers and Shakers” networking event organised by the University’s Journalism and PR team will be held on Thursday, October 16, at [...]