Comments on: Social networking shows its age (sadly) http://www.journalismandpr.co.uk/2009/03/social-networking-shows-its-age-sadly/ Excellence in journalism and public relations Sun, 22 Nov 2009 20:44:20 +0000 http://wordpress.org/?v=2.8.6 hourly 1 By: Kevin Overbury http://www.journalismandpr.co.uk/2009/03/social-networking-shows-its-age-sadly/comment-page-1/#comment-204 Kevin Overbury Tue, 24 Mar 2009 12:08:24 +0000 http://www.journalismandpr.co.uk/?p=446#comment-204 At least that's almost 20 years younger than Radio 4 managed with their children's programme Go4it. With an average listening age of 50 and sometimes zero listeners from its target four-to-14 age range, who can be surprised they decided to drop it? http://www.guardian.co.uk/media/2009/mar/17/radio-4-axes-childrens-show-go4it At least that’s almost 20 years younger than Radio 4 managed with their children’s programme Go4it.

With an average listening age of 50 and sometimes zero listeners from its target four-to-14 age range, who can be surprised they decided to drop it?

http://www.guardian.co.uk/media/2009/mar/17/radio-4-axes-childrens-show-go4it

]]> By: Robert Jewitt http://www.journalismandpr.co.uk/2009/03/social-networking-shows-its-age-sadly/comment-page-1/#comment-197 Robert Jewitt Mon, 23 Mar 2009 16:43:11 +0000 http://www.journalismandpr.co.uk/?p=446#comment-197 Add to this Radio 1's average listener is 33 - way about the 15-29 age group they aim for. Not exactly social media but more evidence that the 30+ bracket play an important role in media consumption... http://www.guardian.co.uk/media/2008/oct/24/commercialradio-bbc Add to this Radio 1’s average listener is 33 – way about the 15-29 age group they aim for. Not exactly social media but more evidence that the 30+ bracket play an important role in media consumption…

http://www.guardian.co.uk/media/2008/oct/24/commercialradio-bbc

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